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IRL MASTERCLASS

BUILDING YOUR BRAND
AS AN INDUSTRY EDUCATOR

MONDAY 18TH AUGUST

SYDNEY, BEAUTY WEEKEND

For those who want to build their professional profile in 2025

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Ready to turn your expertise into influence, income, and industry authority?

If you have a skill, method, or niche knowledge and want to share it through personal branding, keynote speaking, podcasting, hosting events, or brand partnerships, this masterclass is for you.

Join Inside Industry’s Tamara Reid and leading industry experts for an immersive, hands-on workshop that will teach you how to build a personal brand that attracts opportunities, sponsorships, and recognition.

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In our industry, standing out as a leader takes more than just experience – it requires a strong brand, visibility, and the right strategies to attract opportunities.
This Masterclass will show you exactly how to do that,

Build a Recognisable Personal Brand

Understand how to position yourself as an industry expert and find where you fit within your niche. You don’t need to be an influencer – you need to be an authority!

Monetise Your Expertise

Discover how to package and sell your expertise through events, courses, ebooks, and other revenue streams, so you can generate income while making an impact.

Get Noticed & Attract Opportunities

Learn how to secure sponsorships, pitch to media, and align with skincare, device, and other brands. Whether you want to be a keynote speaker, podcaster, or MC, we will show you how to get there.

This masterclass is designed to help educators, BDM's, owners and therapists break through those barriers and step confidently into your next chapter, through the power of personal branding.

Yeah, but is it for me?

This masterclass is designed for BDM's, therapists, managers and industry educators and creators who:

  • Have a skill (like facial massage techniques) or an expertise (like consultation confidence) that they want to share with the world.

  • Are ready to stand out in their niche and position themselves as leaders.

  • Want to make a larger impact in their industry while enjoying the rewards of their efforts.

  • Are seeking to align with skincare, device, and wellness brands for sponsorships and collaborations.

  • Aspire to build a strong personal brand that attracts opportunities, credibility, and recognition in their industry.

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By the end of this masterclass, you’ll walk away with:

Masterclass: Building Your Brand as Beauty Industry Creator

Masterclass Agenda

10:00 AM – 10:30 AM | Welcome & Introduction

10:30 AM – 11:30 AM | Personal Brand Development & Monetisation with Tamara Reid

11:30 AM – 12:30 PM | Keynote Speaking/Presenting
& Owning Your Space On Stage with Emma Hobson

12:30 PM – 1:30 PM | Lunch & Networking

1:30 PM – 2:30 PM | Working With Brands
& Attracting Sponsorships/Partnerships

with Amy Hembrow and Sheridan Rose Shaw

2:30 PM – 3:30 PM | Media & PR Pitching Panel

 with Hannah Gay, Nadine Dilong, Shannan Guss and Rosie Mitchell

Not only that, you'll hear from...

This masterclass isn’t just about learning from one perspective. Alongside Tamara Reid, industry experts from various fields will be hosting specialised workshops throughout the day, giving you direct access to insights from those who have successfully built their own personal brands.


I’m Tamara Reid, founder of Inside Industry, and I’ve been where you are. I’ve built my profile from the ground up and partnered with leading brands to create powerful, profitable opportunities. This masterclass combines my first-hand experience with proven strategies to help you achieve the same success.

Expect an engaging, hands-on workshop packed with practical exercises, insider knowledge, and real-world tools you can implement immediately.

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Emma Hobson

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Tamara Reid

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Sheridan Shaw

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Amy Hembrow

Proudly partnering with

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Shannan Guss

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Hannah Gay

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Rosie Mitchell

Nadine Dilong - Spa and Clinic

Nadine Dilong

Venue Details

Address

Pier One Sydney Harbour,

11 Hickson Road Dawes Point, NSW 2000

Getting There

Walking distance to The Rocks, Circular Quay and Barangaroo. The hotel can be found alongside the Southern Pylon of the Sydney Harbour Bridge.

Time

Monday

10am - 4pm

Okay, Count Me In!

You have the expertise – now it’s time to turn it into influence, income & impact.

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