INSIDE INDUSTRY INTELLIGENCE · NOW OPEN
THE RESEARCH THE INDUSTRY RUNS ON
Intelligence is the paid research and framework membership for the brands, distributors, suppliers, and agencies who serve salons and clinics across Australia and New Zealand. Members read every report first and in full, get the members' note under every Monday article, sit in a quarterly briefing where the findings are presented live, and can ask for a cut of the data when a decision needs one.
$99 A MONTH OR $1,000 A YEAR · NOW OPEN · INSIDE THIS WEEK: AGENTIC AI AND THE FUTURE OF PROFESSIONAL BEAUTY
WHO THIS IS WRITTEN FOR
IF YOU HAVE EVER HAD TO JUSTIFY SPEND OR GTM PLAN WITH A GUT FEELING OR FROM WHISPERS,
THIS IS FOR YOU
The people who get the most out of Intelligence are the ones who have to put a number in front of someone else. A marketing manager building next year's plan, a distributor deciding which categories to back, a founder pitching a retailer, an agency writing a strategy for a client in this industry, or an investor trying to understand a sector that has never had much published about it.
If you sell to salons and clinics, or you advise the people who do, the membership will pay for itself the first time it settles an argument.
If you own a salon or clinic, the free editorial and the newsletter are written for you and always will be, and you can read those without joining anything.
A MEMBERSHIP YEAR, INSIDE
WHAT'S INSIDE
01 — EVERY MONDAY · MEMBERS ONLY
THE MEMBERS' NOTE
Every Monday article on insideindustry.co is free to read, and under each one sits a members' note with the data behind the piece, the charts that did not make the public version, and the read on what it means for a brand. The first one is live now, alongside the full nineteen-page deep dive, Agentic AI and the Future of Professional Beauty, which is available only inside Intelligence.
02 — OCTOBER
THE TREND REPORT, A MONTH EARLY
The 2027 Professional Beauty & Aesthetic Industry Trend Report goes to members in October and to everyone else in November, with the data tables and the methodology the public version leaves out.
03 — EVERY QUARTER
THE BENCHMARK REPORT
Booking value, client spend, category and channel movement across Australia and New Zealand, with the historical series behind every chart so you can see the direction and not just the number.
04 — EVERY QUARTER
THE MEMBERS' BRIEFING
Tamara presents the quarter's findings live, walks through what changed and why it matters for a brand, and takes questions in the room. Recordings and slides stay in the library.
05 — JANUARY
THE YEAR THAT WAS
A recap of 2026 built on the full-year data from the software companies, published in January so it lands while budgets are still being set rather than after they are signed.
06 — THROUGH THE YEAR
WHAT SALON OWNERS WANT
Every edition of the survey series in full, including the raw cuts by state, business size, and treatment mix. The Devices Edition is in field now and comes to members first.
07 — ON REQUEST
A CUSTOM CUT
When a decision needs a number the reports do not give you, members can ask for a bespoke cut of the data, and Tamara will tell you whether it can be answered and how long it will take.
WHAT STAYS FREE, AND WHAT DOESN'T
THE MONDAY ARTICLE IS FREE. THE NUMBERS BEHIND IT ARE NOT
INCLUDED
Monday articles, commentary, and headline findings
The members' note under every Monday article
The excerpt of every report (summary, one section, sample charts)
Full reports, data tables, and methodology
Deep dives such as Agentic AI and the Future of Professional Beauty
The trend report a month early
Historical series behind every chart
Quarterly live briefing and recordings
What Salon Owners Want, raw cuts
Custom cuts of the data on request
FREE
Yes
No
Yes
Per edition
No
No
No
No
No
No
INTELLIGENCE
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
THREE WEEKS OUT FROM A SALE, ONE READ OF THE REPORT REWROTE THE NEXT FOUR MONTHS
WHAT ONE BRAND DID WITH ONE REPORT
"After reading the 2026 Inside Industry Report, I completely rewrote our sales calendar for the next four months. It was three weeks before our September sale was supposed to start, our marketing team had already started creating content and our sales team had already started promoting the old offer to distributors. Then I read the report, and I knew we had to do more for salons.
"The report outlined what many of us have already started to experience: times are tough, budgets are tight and our appointment books reflect that. But it's not all bad news. The Australian beauty and personal care market is forecast to grow around 5.6% in 2026 even as services flatten, and salon retail ranges are a ready-made, profitable income stream, especially coming into peak season.
"So I told our team we needed to find a solution, something that went beyond a product discount to actually help salons. What we've created is a ready-made salon retail setup: bundles of our best-selling salon retail products with ready-made marketing material, online assets and upsell techniques, priced to give salons a profit margin of over 50%, and delivered in time for gift-giving season."
Lilliane Caron, Founder, CaronLab
Best Value
INSIDE INDUSTRY INTELLIGENCE — ANNUAL
1,000
Every year
Every report in full, the data and methodology behind them, the members' note under every Monday article, and the quarterly live briefing. Billed once a year. Cancel any time.
Valid until canceled
The members' note under every Monday article, starting with the Agentic AI deep dive
The 2027 Trend Report in full, a month before public release
Every quarterly benchmark report with the data tables, methodology and historical series
The quarterly members' briefing, presented live by Tamara, with recordings and slides
The Year That Was, published in January while budgets are still being set
What Salon Owners Want, every edition in full with the raw cuts
Custom cuts of the data on request
Best Value
INSIDE INDUSTRY INTELLIGENCE — MONTHLY
99
Every month
Every report in full, the data and methodology behind them, the members' note under every Monday article, and the quarterly live briefing. Billed monthly. Cancel any time.
Valid until canceled
The members' note under every Monday article, starting with the Agentic AI deep dive
The 2027 Trend Report in full, a month before public release
Every quarterly benchmark report with the data tables, methodology and historical series
The quarterly members' briefing, presented live by Tamara, with recordings and slides
The Year That Was, published in January while budgets are still being set
What Salon Owners Want, every edition in full with the raw cuts
Custom cuts of the data on request
TWO WAYS IN
Both include everything above. The annual works out to close to two months free against the monthly, and either can be cancelled before the next billing date.
THE DETAIL
YOUR MEMBERSHIP
What do I get the moment I join? +
Who is Intelligence for? +
Can I ask for a custom cut? +
Can I buy one report without joining? +
Can I share what I read? +
Can I cancel? +
What about consulting? +