SALON THREADS

Uniforms designed by a therapist. Marketing designed for her.

Salon Threads is the workwear the beauty industry has been quietly begging for — Australian-made uniforms designed by a therapist, for therapists. Founder Rosie spent years as a clinic owner squatting through spray tans in pants with no pockets, and ended up building the range she could never find.

When she came to us, the brand was one person deep and running on whatever hours were left after her last client. So we became her team — writing the brand voice, rewriting the website, building the lookbook funnel and email flows, running socials, launching the Side-Knot Top on pre-sale, and standing next to her at the industry's biggest trade events.

We've been working together since February 2026, and we're nowhere near done. Have a scroll — and sort your team out with pants that actually have pockets while you're at it.