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aglow
Project type
Ongoing Client
Date
September 2024 - current
Location
Melbourne, Australia
Testimonial
Tamara is an exceptional community builder and industry expert who has her finger firmly on the pulse of the beauty sector. We love working with her at aglow. Her connections and insights have opened doors and helped us shape a membership product that meets the industry's needs.
She consistently delivers high-quality outcomes with polish and professionalism – maximising value with every engagement. She's respected throughout the community, and it shows in the immediate credibility her association brings.
For anyone seeking a true beauty industry insider who can elevate your brand and connect you with the right opportunities, Tamara is absolutely the professional you want in your corner. Cannot recommend highly enough!
User Testing
Industry Insight
Thought Leadership
Brand Acceleration
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Through continued collaboration with aglow as a consultant Inside Industry provided strategic expertise on the professional beauty industry. The scope of work included user testing initiatives, ensuring the brand’s software development resonated with its target audience by acting as the client and analysing real-world feedback. Drawing on our deep industry knowledge, we provided valuable insights into current market trends, helping aglow align its product with emerging consumer preferences.
As a thought leader, we guided aglow in shaping its industry narrative, positioning the brand as an innovator within the professional beauty space. Additionally, our work in brand acceleration fast-tracked aglow’s market presence, enhancing its visibility and influence through tailored strategies aimed at rapid growth.