You don’t have a product problem.
You have an industry problem.
If you’re running a skincare, device, consumable, tech, or professional beauty brand (and you’re trying to grow wholesale) you already know this isn’t as simple as “doing more marketing”.
You’re not selling to consumers.
You’re selling into an industry.
An industry built on relationships, education, trust, nuance, timing, and politics.
And yet, most of the advice out there is still teaching you how to run ads, build funnels, and market like a D2C brand.
That’s why growth feels harder than it should.
Join industry leader and brand marketing consultant Tamara Reid as she guides you through the exact methodology that she uses with her clients on how to build a global wholesale brand within the professional beauty industry.
Investment options: pay-in-full, pay in 3 or pay in 6.
WE COMPLETELY GET IT
You’ve likely:
-
Tried courses that promised growth but didn’t translate to wholesale
-
Been told to “just get more stockists” without being shown how
-
Spent money on marketing that didn’t convert
-
Felt unclear about pricing, positioning, or who you’re actually speaking to
-
Questioned whether you’re doing something wrong — even though your product is incredible
Here’s the truth (said with love):
You don't need to throw in the towel and get a 9 to 5.
You’re just using the wrong playbook.
WHY WHOLESALE
IS DIFFERENT
The professional beauty industry is layered, nuanced, and relationship-driven.
Wholesale growth depends on:
-
being known in the right circles
-
being understood by the right decision-makers
-
being easy to buy from
-
and being trusted enough to be stocked, recommended, and advocated for
This isn’t about quick wins or overnight success.
It’s about growing properly, with context and structure.
That’s exactly what this course is designed to help you do.
Entering the professional beauty industry can feel like stepping into a room where everyone else already knows the rules — and no one has explained them to you.
You might have a strong product, solid formulations, or a genuinely differentiated offering…
but translating that into wholesale growth is where things start to fall apart.
Because this industry isn’t intuitive.
It’s not just about having something good.
It’s about understanding how the professional ecosystem works — who holds influence, how decisions are made, what stockists expect, and how brands are meant to show up.
Most emerging brands don’t struggle because they lack ambition or capability.
They struggle because they’re trying to grow inside a professional industry without understanding its language, structure, or context.
This course exists to solve that exact problem.
WHAT THIS COURSE ACTUALLY IS
_JPG.jpg)
AND, IT'S FOR
EMERGING
& EXISTING
B2B BRANDS
This course is for you if you are:
-
A skincare, device, consumable, uniform, tech or software brand
-
Already trading, but not growing as confidently or consistently as you’d like
-
Trying to attract aligned stockists — not just any stockist
-
Ready to stop guessing and start operating with backed industry knowledge
This course is not for:
-
D2C-only brands
-
Hobby projects or idea-stage startups
-
People looking for shortcuts or hacks
YOU CAN GROW
YOUR B2B BRAND
WITHIN THE PROFESSIONAL
BEAUTY INDUSTRY
YOU WILL LEARN THIS, IN 6 WEEKS
Week 6: Partnerships, Loyalty & Advocacy
Learn how to deepen relationships with stockists, form strategic partnerships, and build long-term loyalty within industry.
-
Lesson 1: Strategic Partnerships
-
Lesson 2: Ambassador & Influencer Frameworks
-
Lesson 3: Stockist Loyalty Programs
YOUR CONSULTANT
You’ve done the expos.
You’ve spent the money on trade media, event sponsorship, and gifted the goodie bafs.
You’ve attended the conference, listened to the advice, taken the notes — and yet something still feels missing.
Because knowing your product inside-out doesn’t automatically teach you how to grow a wholesale brand in the professional beauty industry.
You might have an incredible formulation, a smart concept, or a genuinely differentiated offer — but translating that into stockists, reorders, and industry traction feels harder than it should.
You’ve probably even looked outside the industry for answers.
But the D2C playbooks, 5am hustle culture, and “scale fast” tactics don’t sit right.
Another generic course on ads and funnels?
Not helpful.
Not relevant.
What you’re really craving is industry-specific guidance — advice that understands how professional beauty actually works.
It’s completely normal to look at established brands and wonder:
How did they get stocked everywhere?
How did they build trust with clinics?
How did they become known within industry — not just visible online?
And most importantly:
What was the pathway from emerging brand… to being taken seriously?
This course exists to answer those questions.
Grow Your Wholesale B2B Beauty Brand is taught by Tamara Reid — a brand and marketing consultant who works alongside professional beauty brands every day, helping them navigate wholesale growth, industry positioning, and stockist acquisition.
No confusion.
No borrowed D2C strategies.
Just clear, practical insight into how to grow within the professional beauty industry — properly.
RIGHT NOW, YOU ARE HERE;
YOUR BRAND IS WORTH IT
After this course, you’ll:
-
Understand how to grow your wholesale brand within industry
-
Know exactly who you’re speaking to and how to position yourself
-
Have clearer systems around sales, pricing, and onboarding
-
Feel more confident making decisions
-
Stop wasting time and money on strategies that don’t convert
You won’t just be “doing more”.
You’ll be doing the right things, in the right order.